Upwork verdict · build Pain point
3.6K searches/mo-7% ↓steady

Automated real estate lead finder from public records and obituaries

Built for real estate agents and wholesalers.

“... leads at ~4 per hour expected on average. - Find obituaries, probate cases ... public-records experience, and the discipline to follow a process ...…”

The receipts — real demand

“... leads at ~4 per hour expected on average. - Find obituaries, probate cases ... public-records experience, and the discipline to follow a process ...”
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Full dossier

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Every corroborating quote, the source receipts, and the community echo. One email, no payment.

6.3 / 10 · demand score
Pain 8
Willingness to pay 6
Feasibility 6
Specificity 7
Audience 7
Competition 8

Why this is a gap

Surfaced from a high-intensity complaint with clear willingness to pay and a specific, reachable audience.

The market

Real estate agents and wholesalers searching for probate leads expect 4 leads per hour via obituaries and public records. ~3600 monthly searches indicate steady, niche demand rather than mainstream interest.

Competition & the opening

Wedge play crowded — win on a narrow angle Moat 3/10 · thin angle Market 7/10 · broad market
Category giants · 8/10 vs PropertyRadarREDXVulcan7BatchLeadsPropStreamSmartZip

PropertyRadar, REDX, Vulcan7, BatchLeads, PropStream, and SmartZip all aggregate probate and public-records leads. 8/10 crowded market with data-rich incumbents already scraping courthouse databases and obituary feeds at scale.

What's hard to build

Public records are fragmented by county and jurisdiction; obituary feeds vary in format and lag. Building national coverage requires partnerships or contracts with dozens of data providers and ongoing scraper maintenance as court websites redesign. Data accuracy and freshness (probate timelines matter) are critical but expensive to maintain.

Why now

Public records APIs and obituary feeds are now standardized and cheap; real estate agents still manually hunt leads at 4/hour.

How you'd monetize

freemium (10 leads/month) + $99–199/mo for 100+ leads/month + 5–10% finder's fee