Vertical-specific B2B decision-maker finder that maps org-chart buying committees for a single industry vertical, showing not just the name but the purchase-trigger signals and reporting chain
Generic lead tools return a VP title with no signal on whether that person actually owns the budget or initiates purchases in their specific industry
Built for Sales teams, agencies, enterprise account executives..
Win by going deep on one vertical where generic tools like Apollo give noisy titles with no context, making your data actionable rather than merely contact-complete
“Do b2b lead research and find decision makers for your ...…”
The receipts — real demand
“Do b2b lead research and find decision makers for your ...”
Full dossier
Unlock the full dossier — free
Every corroborating quote, the source receipts, and the community echo. One email, no payment.
demand score 6.6 — the receipts are below
Why this is a gap
Surfaced from a high-intensity complaint with clear willingness to pay and a specific, reachable audience.
The market
Sales teams, agencies, and enterprise account executives need B2B lead research and decision-maker identification. No search volume data, but B2B sales is a large, recurring function in most enterprises.
Competition & the opening
A saturated market (10/10 competition): ZoomInfo, Apollo.io, LinkedIn Sales Navigator, Lusha, Hunter.io, and Clearbit (owned by HubSpot) all deliver decision-maker lookup and B2B lead intelligence. Each has deep company databases and contact records, with ZoomInfo and HubSpot holding dominant market share.
What's hard to build
Obtaining reliable, compliant decision-maker data at scale requires expensive data partnerships, continuous web scraping to stay fresh, and navigating GDPR/CCPA regulations. Incumbents have entrenched relationships with data brokers and long-term customer contracts that create switching costs.
Why now
ZoomInfo and Apollo.io are expensive and lock users in; demand for lower-cost, transparent B2B data APIs is rising as SMBs move to headless CRM stacks.
How you'd monetize
Usage-based API ($0.05–$0.20 per verified contact lookup) + $99/mo base tier